DORIC/2019
We are currently working on a project for “Doric” an architectural and construction group based in Baghdad, Iraq. The design for the identity and character of this company is deeply rooted in the cultural and aesthetic preferences of the region. In developing the brand identity, we have focused on highlighting the classical nature and character of the buildings, ensuring that the design resonates with the rich architectural heritage and cultural nuances of Iraq. Our efforts are aimed at creating a brand that not only reflects the company’s commitment to excellence but also pays homage to the timeless elegance of classical architecture.
Credit/ Ostudio
CREATIVE DIRECTION, DESIGN/ Parisa Favaedi
DESIGN/ Mahtab Mazaheri, Farnaz Kiumarsi
The “Doric” project is a comprehensive and complete undertaking that encompasses all aspects of brand identity. This project includes name selection, logo design, visual identity creation, catalog design, website development, and even the packaging for the company’s export materials. Our goal has been to meticulously and cohesively design all visual and identity elements of the brand, ensuring that they not only reflect the company’s credibility and quality but also align with the region’s culture and aesthetic. This project is a prime example of integrated design, creating a strong and distinctive brand.